Special Reports: Build your List and Make Money

Does your business enterprise need a boost? Try special reports to improve your business.

Special reports?

A special report is an ebook that discusses one particular topic and nothing else. The reports are anywhere from a few to 30 or so pages in length. If you have the know-how, you can write them yourself or hire a writing service to do it for you. There is very little work involved in creating them but they are versatile tools for building an online business. How-to topics are popular as special report material. They direct a reader, step by step, how to do something.

Promoting Your Special Report

Distribution of your special report is simple. You can bribe a potential customer with it by offering it as a freebie.

For instance, if you have a 5-part ecourse on a particular topic, you can distribute the first part as a special report and offer the rest as a newsletter feed. It is your hook. The goal is to get them signed up into your mailing list, and that’s exactly what happens when you use your special report as bait. Companies send reports for free all the time in exchange for a newsletter sign up.

Making Money

Special reports can be sold on their own instead of being used as newspaper sign up tools. Besides your other products or services, you can sell special reports on your website. Many reports sell for between $5 and $20 a piece, but if you offer very valuable information, you can command a higher price. Sell single reports or create various courses to interest your customers.

Insider Information

People love to learn about secrets that only insiders know about. People will pay the money for any information that gives them an edge over their competitors. You can use this information as a subject of your special reports.

Affiliate Management Tools

An affiliate program is one way to improve your business. This gives customers a way to help you make more money and also make some for them. Special reports can be used as a reward for performance as an affiliate.

Special reports are handy tools you can use for any purpose. As you build your lists, alternate the free promotional reports and continue to sell your entire library, creating combination offers such as Buy Two, Get One Free.

You can create nice reports using reviews too. Check out the following reviews and create some special reports:
Review of Mobile Monopoly
Review of Link Assistant


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